Did you know that Canon USA is gonna....

Raise the price on their products starting from May 1 according to Rob Galbraith

Canon USA is in the process of informing U.S. dealers about upcoming price increases on a broad range of its camera gear. Starting May 1, 2008, dealers will pay 3-5% more to Canon for most Canon EF lenses and all Canon EOS and PowerShot accessories (plus all Canon binoculars too). The dealer net on Canon digital SLRs is unchanged.

So for those of you that have been "dying" or "itching" or "scratching" :D to get the piece of L lens, you have 5 more days till the price goes up on the lens, or you can always do what I do, buy it used :D